Wonder what SEO will look like in 2021? Read on because these 6 tips are important for your Google ranking. Voice, video, user experience, authority – everything changes when it comes to how Google ranks your site. These hints are golden, you can thank us later!
Want to improve your competitors on the Internet and get all these interesting leads. Below we look at some SEO trends with SEO that will help you stay one step ahead and achieve incredible results in 2021.
1. Search engine optimization for mobile devices
Demand for this specialty has grown significantly as a result of recent corporate scandals. Currently, however, the number of really high quality mobile sites is not limited – this is negligible because many web pages do not work properly. That’s why experts suggest starting the development with the mobile device version and then moving the work forward through desktops.
However, when reviewing mobile search results, you need to work not only with SEO but also with the SERPs. All of these steps will enable the analysis of all competing sites and the selection of appropriate editing methods.
2. User experience The technical aspect of design and SEO
Also, at the moment, the importance of UX quality is growing – the design of the user interface. By 2021, the importance of this element will reach its peak, therefore, it is important to follow the UX design trends in 2021. Chances are, most of the information sites will have to be redesigned, as most users come after high quality. Site Vision
3. Google’s Knowledge Graph Optimization Center
If you decide to adopt the latest trends and improve your knowledge graph, you need to thoroughly study all the issues related to the database and workspace in the site. Next, you must select the elements that relate to the information published on the site. This is done to meet the needs of the customers, and as a result has a positive effect on all work processes.
4. Use of generated data
In the year 2021, it has been decided to focus not only on the quality of the content but also on its structure, its data structure. This structure helps search engines better understand the content, especially the relationships between blocks and elements, links to other pages, and so on. It’s also a good idea to use the ever-improving micro markup. At the same time, misuse of this tool will be punishable at the legislative level, therefore, only licensed services and plugins should be used in the work.
5. Programming languages
If there is a need to reduce the flow of time, next year it is worth focusing on programming languages such as Python and R, as they are not only easy to learn and use, but also useful. For example, Paul Shapiro, Catalyst’s director of SEO, points out that knowledge of basic programming can help make SEO professionals even more effective. They will be able to work with a variety of information sources, use machine learning elements, and so on
6. Improve quality, pay attention to zero click
The issue of releasing zero clicks appeared in many sites in 2019, it persisted in 2020 and should be expected to continue in 2021. At the same time, clicking zero on an issue is an exaggeration because if the expert agrees to adopt dynamic changes, he will be able to provide extremely useful information in search engine results without turning the user into reality. It also makes sense to work with external information, as meta tags, micro markup development, and many other tools become available.